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2014
estd //

We create and coordinate polished weddings + events that are every bit timeless and unique. We want to celebrate who you are and we strive to showcase that in your special day. Our personal style embodies romance and minimalism, specializing in fresh perspectives.

“ we believe that a great business stems from the soul”

White Loon has expanded into the world of lifestyle to help create memorable experiences for showers, company gatherings, and intimate affairs. Combining our passion for celebrations with the new way of gathering, we customize each event to make it truly yours.

White Loon

Our Mission

about us //

If you want to break the so-called rules and make your day uniquely yours, you’re in the right place!

we got you..

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With a background that consists of Design and Event Management degrees, to working as a Visual Merchandiser, my passions of style and logistics are now wrapped up into one perfect package. My goal is to minimize your stress and deliver your dreams. There is no better feeling than seeing my client’s vision come to life!

I can’t wait to connect and hear more about how we can help you. We would be honored to be your guide and welcome you to the Land of the Loon.

My love for event planning started back in 2014 when a career experiment quickly turned into an obsession. Since then I have worked on countless events, using my creativity, organization, and detail-oriented mindset to ensure it is uniquely yours!


aka:
Kari
no.1
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Owner & Curator

Kari Froyum

our creative team

The Profiles

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I'm Kari's right hand gal and back-up brain! I thrive on creativity and the differences of each event. I am a lover of all things shoes, fashion and the beach! In my free time you can find me shopping, running (yes, I'm one of those) or playing tug with my frenchie Royce. I'm here to help all of your dreams come true!

aka:
Meg
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lead assistant

Meg
Germaine

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I was first introduced to White Loon by being one of their brides. I loved working with them so much that I joined the team part time as a day of coordinator. I have a degree in Psychology and now work full time as a Project Manager, which I think is a perfect mix when working special events, especially weddings! 

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Michaela
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day-of assistant

Michaela
Olafson

I’ve always loved being apart of someone’s day and witnessing so many moments of love, unity, and genuine joy. You can always count on me to be organized, sprinkle in some humor, and keep it real with you. When I’m not working, you can catch me trying all the good foods or hiking a trail with my dog.

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To help you create a custom, stylish and curated event

our goal